Every day, women and men receive the news that they have breast cancer. This life altering diagnosis can be filled with fear, questions and hope. Each October Hard Rock Cafe Four Winds partners with Susan G. Komen® to bring awareness, hope and support with events and fundraising activities called Pinktober! In 2016 Hard Rock Cafe Four Winds and Four Winds Casinos raised $36,000 for awareness and research with the Pinktober Sock-Hop Charity Gala, Friday Night Concert Series, merchandise sales, and staff fundraisers!
Sock-Hop Charity Gala
September 30, 2016 was an evening filled with beautiful stories, sock-hop attire, a delightful dinner, silent and live auctions, and live entertainment! Throughout the event, guests could bid on items ranging from spa treatments and gift cards to golf outings and autographed guitars. We thank everyone that came to enjoy a night of support and awareness.
Friday Night Concert Series
Every weekend started by rockin’ for awareness at Hard Rock Cafe Four Winds Pinktober Friday Night Concert Series. Rockers came to enjoy a live performance by Shock Roxy, Drop 35, Avon Bomb, and Libido Funk Circus! Each week we danced and gathered for awareness and support. Susan G. Komen also joined us to provide information and offer great merchandise.
The staff at Four Winds Casino and Hard Rock Cafe Four Winds got into the spirit with a pumpkin decorating contest with all voting proceeds going to breast cancer research! It was great to see all the creative ideas pairing Pinktober and Halloween together. We are proud that our staff donated over $4,000 in this week-long contest! Here are some of the fantastic pumpkins!
Breast cancer affects each individual differently and we are proud to partake in Pinktober every year and are looking forward to next year’s activities! It is important to continue efforts to increase awareness and education about breast cancer. There are many fundraisers and awareness events throughout the year to attend. For more information about Susan G. Komen events in your area visit their website.